Author: Joel Santiago
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Target Area Analysis
A geographic visualization of the target area was performed on the Location Data dataset, which consists of major Indian cities like Mumbai, Delhi, Bangalore, Hyderabad, Pune, Ahmedabad, Chennai, and Kolkata. Latitude and longitude coordinates are used to precisely position each city on the map, with the proportional markers indicating projected volumes of the cities. The…
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Quantitative Analysis
The quantitative analysis involved a histogram based on the projected Amazon India data, which consists of 100 simulated values of orders between 10 and 500. The data set was created according to the necessary Excel format and represents the realistic consumer buying habits in the Indian market. The histogram shows the distribution of order-values, where…
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New Products/Services
Based on the expansion analysis, Amazon should introduce products and services that are tailored to the specific needs of the Indian market. One of the suggestions is the creation of low-end product lines that will meet the needs of price-sensitive customers. These products are supposed to encompass basic household products, personal care products, and inexpensive…
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Expansion Analysis
India is one of the most rapidly evolving consumer markets in the world, and it provides Amazon with great prospects to expand. Rural India constitutes a large portion of the population and is undergoing a high rate of economic growth with increasing disposable incomes and changing consumer preferences. Digital commerce has also grown due to…
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Company Profile
Amazon (NASDAQ: AMZN) is a multinational technology and e-commerce corporation which deals with various fields, such as online shopping, cloud-computing, digital streaming, and artificial intelligence. Amazon is a company that has been in operation since the year 1994 and it has managed to become one of the most influential corporations globally with operations spread across…
Amazon Business Intelligence Analysis 